The biggest car rental network in South America needed to innovate and facilitate the experience for its customers.
To figure this challenge out, Take created a chatbot that allows users to make, change and cancel car reservations, in addition to being able to select all features of the chosen vehicle by chat. These are comprehensive transactions, completed more quickly and simply!
The reason? A deal for distributing “elegant gelato” via chatbot on Facebook Messenger - created by Take. By interacting with the bot, users could create personalized messages for their spouses, sweethearts, “crushes” and even friends or family.
People could freely distribute a many vouchers as they wanted, and the recipient could pick up a free gelato at the store on 6/12/18.
As a result, over 1 million people were impacted by the promotion via Facebook Ads, which directed them to the bot. There were over 64,000 vouchers, and more than 3 tons of gelato distributed. Bacio di Latte thus spent about 50% less on media than it did on Mother’s Day.
Providing power (and quality service) to over 30 million people has always been the main desire and challenge of Cemig, Minas Gerais electric company. That’s why the company has various customer service channels such as telephone, email and social networks.
Cemig was facing high costs and offering an irregular experience. Thus, back in 2011, Take created "Cemig Torpedo" via SMS, in addition to "Cemig Atende" app in 2014. With the cost of service via SMS 94% lower than via telephone, our partnership has already saved R$ 8 million for the company in one year, providing exponential customer service growth until today.
In 2018, Cemig is the first Take's client to provide customer service in WhatsApp.
At the end of the year, thousands of consumers want to take advantage of promotional deals to buy what they need. They search for the best Black Friday discounts online, but come across many offerings and have a hard time finding the best ones.
To make life easier for shoppers, Casas Bahia launched a chatbot in partnership with Take to send the best Black Friday deals by Facebook Messenger.
Rock in Rio is one of the biggest music festivals in the world, with a name that carries the weight of an extremely successful history. The event is recognized for the experiences it offers to the audience. So, how to ensure that it could offer this distinction also online?
This was the scenario Take faced when developing Roque, an engagement chatbot for Rock in Rio.